When Jenny Rebholz, principal at PushPoint Marketing, first began consulting with AG Architecture 17 years ago, the firm had no idea how to position itself as a national thought leader in the design of senior living related buildings, according to Eric Harrmann, chief design officer at AG.
“Even though we had 30 years of experience working on a national basis, we generally waited for the phone to ring to lead us to our next opportunity,” Harrmann said. “Jenny methodically helped us build a brand, tell a specific story about our unique strengths and zeroed in on award programs that have solidified our position in the national senior living design marketplace.”
Thanks to her efforts, AG has consistently been recognized in annual award programs sponsored by Environments For Aging and others. In addition, Rebholz has pursued award programs that have recognized and elevated key staff members both locally and nationally.
“Simply stated, she has been the engine that has driven our firm to be disciplined in our approach to establishing and maintaining the AG brand,” Harrmann said. “As a consultant to us and other design-construction-development entities, she has developed a broad network of connections that have been to our benefit.”
