Midland Video Vault: Project ADAM

In commemoration of the company’s 30-year history, Milwaukee-based Midland Video Productions has launched a company blog that features a series of videos and outtakes from the production company’s archives. This week, Midland Video revisits footage from a shoot for Project ADAM, a project set up by Children’s Hospital of Wisconsin, and the family of Adam Lemel, a 17-year-old Whitefish Bay high school student who collapsed and died while playing basketball. The program was designed to help schools and public buildings gain more access to public access defibrillation programs. Check out this week’s blog here.