Address: 10437 Innovation Drive, Wauwatosa, WI 53226
Website: www.marsitcorp.com
Year founded: 2006
Product or service offered: IT and engineering consulting services. We also have increased focus on mobile application development this year as an area of diversification.
Projected 2011 revenue: $3 million
CEO, President/Owner(s): Rashi Arora Khosla
Target clientele: Our clientele is highly diverse. Our sweet spot is small and mid-size companies. We are able to meet their IT and engineering needs in a cost-effective way by offering complete turn-key staffing solutions.
Business organization memberships: MMAC,WBDC, WBNEC
What has fueled your companyโs growth?
Sustained demand for temporary IT and engineering staff. Companies are gaining confidence in the economy and we are catering to the increased demand for temporary staff.
There is also a larger than usual void in skilled IT and engineering labor with the retiring workforce and we have been proactive in responding to this trend by building our bench.
What is the biggest obstacle to your companyโs growth?
Not any that we canโt deal with.
Do you plan any changes in your company in the upcoming months?
We are focused on expanding our project-based service offerings in mobile application development and business intelligence space.
Who are the business people, locally or nationally, whom you admire? And what traits do those people exhibit that make you admire them?
Apple CEO, Steve Jobs. His vision and ability to keep innovating is truly admirable. He constantly brings us products that we did not know we needed or wanted.
What is the outlook for the business conditions of your industry over the next several months?
Positive. Our industry is bound to see growth over the next few years as companies continue their hiring trends.
What is your companyโs key strategy for rising out of the recession?
Our company faced the recession right in its infancy and so we have not known life any differently. Our strategy is focused towards a lean and flexible operating model with heavy reliance on technology. We are able to pass on the savings to our customers and make it worthwhile to do business with us. We have a great team that always keeps customer service at the forefront. We stick to the basic principles of running any business. We listen to our customers; we stay proactive and work very hard on delivering what we promise.