Baensch Foods issues new ‘kissable’ label just in time for Valentines Day

Last updated on July 2nd, 2019 at 10:05 am

Baensch Food Products recently released a new Valentines Day-themed label for its Ma Baensch herring product that highlights the nutritional benefits of the fish. 

According to Kim Wall, president of Baensch Food Products, herring offers health benefits that people may not even know about.

"Ma Baensch is naturally low fat, rich in calcium and is an excellent source of Omega 3s, which medical research has shown to be vital in the battle against heart disease," Wall said.

Baensch Food Products introduced the new product label for its 12- and 24-ounce glass jars of Ma Baensch herring. 

The wine sauce and sour cream and chive varieties will feature the updated label, which includes the company’s new tagline, "Ma Baensch – Kiss of Health Since 1932."

The lips depicted on the graphic on the label are Wall’s lips.

"To better educate consumers about these benefits, highlight the company’s long history and give Ma Baensch packaging a fresh look without compromising our brand standards, we added the new tagline and lips to the label," she said.

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