Advertising pioneers join Hall of Fame

Three advertising creative forces were inducted Thursday night into the Wisconsin Advertising Hall of Fame.

The new inductees are: Steve Laughlin, chief executive officer of Laughlin Constable; retired creative director Tom Jordan from Hoffman York (now HY Connect); and Madison’s Marsh Lindsay, CEO of Lindsay, Stone & Briggs.

The ceremonies took place at the Harley-Davidson Museum in Milwaukee as part of the Milwaukee Adworkers 99 Ad Show.

Jordan and Laughlin helped put Milwaukee advertising in the national spotlight with their national and internationally recognized creative campaigns in the late 80’s and early 90’s. Lindsay broke the glass ceiling for women in advertising by starting in 1978 and growing one of Madison’s largest and most successful ad agencies.

The Wisconsin Advertising Hall of Fame, which was established in 2012, honors the achievements and preserves the work of Wisconsin’s greatest advertising and design professionals. Besides highlighting the three honorees, five iconic and nationally award-winning ad campaigns will be inducted as well.

Among the classic campaigns being inducted is Milwaukee’s popular and long-running Koss billboard campaign. Nationally award-winning campaigns from TV-24, local FrieseMueller Plumbing and National Figure Eight Barefoot Championships also are being honored. Along with the vintage 1988 Wisconsin Tourism TV spot featuring Bob Uecker.

According to Hall of Fame Chairperson, Gary Mueller, 2014 is a very special class of inductees.

“These are three people who made a huge impact through their careers on Wisconsin advertising,” Mueller said. “Lindsay broke the glass ceiling for women in an industry that up until only a decade ago was completely dominated by men. And Laughlin and Jordan transformed Milwaukee from a town known for beer, brats and cheese, to one known for national caliber advertising creative.”

The inductees and other works can be found online at www.wisconsinadvertisinghalloffame.com.

Sign up for BizTimes Daily Alerts

Stay up-to-date on the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin

No posts to display