Kraft, Robert

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Robert Kraft,   President & CEO
Openfirst LLC

Milwaukee, Wi
www.openfirst.com

What does your daily or weekly fitness regime consist of?
"Daily stretching and isometric excercisesโ€ฆsitups..pushupsโ€ฆtoe raises."

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Other than the obvious health benefits, how has being fit improved your life?
"Feel better about myself when my weight and body tone is where it should be or at least acceptable."

How does personal fitness affect your work life?
"Enduranceโ€ฆable to get through long days and work and keep up a 6 to 7 day weekโ€ฆbetter on overseas trips as well."

Do you have a corporate health or wellness initiative?
"Yes."

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How does fitness or wellness affect your overall organization?
"When your company is healthy people feel better about themselvesโ€ฆfewer sick daysโ€ฆmore productive work forceโ€ฆbetter attitudeโ€ฆ.etcโ€ฆ"

What advice do you have for other executives interested in starting either a personal fitness plan or corporate wellness initiative?
"Do itโ€ฆit is extremely important"

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