718 E. Wells St. and 724-726 E. Wells St., Milwaukee
Nicole Schwark, owner of East Town Spa Inc.
Clark-Wells LLC, registered to Brian Clark of Milwaukee
After leasing the recognizable pink Henry Manschot mansion on East Wells Street in downtown Milwaukee’s East Town neighborhood for 16 years, Nicole Schwark, owner of East Town Spa, has purchased the 143-year-old building and the adjacent building to the east, at 724-726 E. Wells St.
Schwark wasn’t planning on buying the property, but when she learned the building was for sale, she pulled the financing together for the $800,000 purchase in just 14 days so she wouldn’t lose her space.
“It was the most stressful time in my life,” she said. “I had hives all over my body.”
The buildings, which are connected by an underground tunnel and share utilities, came as a package deal.
Schwark, who has been gradually expanding her salon into the entire mansion since she began leasing the building, plans on keeping the 724-726 property, which is two rental units, as is for now.
Schwark also owns a second property. She and her husband purchased Reagan & Ruby Salon, 915 E. Brady St., nine years ago when they decided to expand the salon.