Chief financial officer of Jackson-based organic snack-maker Gorilly Goods, which just sold a 51 percent stake in the business to Canadian company Nature’s Path.
Why was your young startup an attractive investment for the multi-national organic brand Nature’s Path?
“Discussions with them were probably originated much earlier in terms of our maturity for a company like them to even maintain interest in acquiring us. But our product is so…really kind of on the fringe of what’s developed that I think they saw that as an opportunity. Our market is extremely trend-oriented.
“We were looking for funding, but we gained the operational assets that we never felt we would have been able to step into at this early age. Nature’s Path is looking to very quickly leverage their distribution network in a very strategic way to help accelerate us into more capacity than we currently have.”
