Scanalytics raising $1 million round

Floor sensor technology developer continues to grow

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Milwaukee-based floor sensor technology developer Scanalytics Inc. is working to raise a $1 million debt funding round, of which $533,000 has already been raised from three investors, according to a new SEC filing.

Joe Scanlin

The early-stage company previously raised a $500,000 angel round in 2013 and a $2.5 million seed round in 2016. In December, co-founder and chief executive officer Joe Scanlin told BizTimes he was about to begin raising a series A round to fund its growth into new applications. This most recent funding round began May 21, according to the filing.

Scanalyticsโ€™ technology is used to measure human behavior with intelligent floor sensors and a predictive analytics platform. The company, founded in 2013, has grown to about 20 employees, with plans to hire another five to eight employees this year.
Last year, Scanalytics gained a key partnership with Intel. Its customers include large corporations like Raytheon Co., Qualcomm Inc. and Microsoft Corp.

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