LOCATION: 3326 E. Layton Ave., Cudahy, WI 53110
WEB SITE: www.nationaltissue.com
YEAR FOUNDED: 1997
PRODUCT OR SERVICE OFFERED: Disposable paper products: napkins, tissue and towels for the away from home market.
PROJECTED 2008 REVENUE: $40 million
LEADERSHIP TEAM: Michael Graverson, president; Jill Hudson, vice president of sales and marketing; Douglas Ruud, controller; Julie Graverson, manager – purchasing and customer service; Les Spence, maintenance and engineering manager; and Jorge Reyes, operations manager.
TARGET CLIENTELE: Janitorial and food service distributors.
BUSINESS ORGANIZATION MEMBERSHIPS: International Sanitary Supply Association; Metro Milwaukee Association of Commerce; and Cudahy Chamber of Commerce.
WHAT HAS FUELED YOUR COMPANY’S GROWTH? Exceptional customer service. We supply our customers with a variety of product specifications they may not be able to get elsewhere, and we give them a great product at a great value.
WHAT IS THE BIGGEST OBSTACLE TO YOUR COMPANY’S GROWTH? Keeping higher sales with our support group. We have shown steady growth the last 5 years. We have worked hard to make sure our systems and employees are growing along with our sales, so we can continue to provide good service to our customers.
DO YOU PLAN ANY CHANGES IN YOUR COMPANY IN THE UPCOMING MONTHS? We recently added more equipment, so we will be busy filling our added capacity.
WHO ARE THE BUSINESS PEOPLE, LOCALLY OR NATIONALLY, WHOM YOU ADMIRE? AND WHAT TRAITS DO THOSE PEOPLE EXHIBIT THAT MAKE YOU ADMIRE THEM? N/A
WHAT IS THE OUTLOOK FOR THE BUSINESS CONDITIONS OF YOUR INDUSTRY OVER THE NEXT SEVERAL MONTHS? We feel very positive about the near future. We sell primarily to the away from home market, so we rely on people going out to eat and doing activities outside the home. Suprisingly, factors like bad weather in a region can have a negative impact on usage of our products because it causes people to stay home.