Goll Mansion apartment tower wins Common Council approval

$55 million project includes 192 apartments on Prospect Avenue

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The controversial Goll Mansion project, which includes moving the 120-year-old house closer to the street and building a 27-story, 192-unit apartment tower behind it, received Milwaukee Common Council approval Tuesday, 18 months after initially being proposed.

The $55 million project at 1550 N. Prospect Ave., has been opposed by neighbors who said they didnโ€™t want additional traffic, construction disturbances or blocked views and their alderman, who up until the end, attempted to block the project.

โ€œNowhere in our ordinances does it say increasing the tax base is a criteria for a zoning change,โ€ said Alderman Robert Bauman, who represents the district where the Goll is located.

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Bauman attempted at one point to force the Madison-based project developer, Chris Houden, to put $3.5 million in an escrow account to ensure he would meet unrequired hiring standards. The city attorney later said the idea was illegal.

In the end, the project was approved 12-2-1 with Bauman and Jose Perez voting against it and Alderwoman Milele Coggs abstaining.

A supermajority vote of 12 was needed for the project to pass, which was the case one year ago, when the motion failed on a 10-5 vote.

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Houden first submitted plans for the Goll Mansion project in February 2016. After not gaining approval last fall, Houden, who owns the 9,000-square-foot mansion, resurfaced in June with a revised, but similar proposal. Many sustainability/green components were added in the revisions including solar panels, a car-charging station in the parking area, native Wisconsin plants, green roof areas and bicycle parking.

โ€œWe are thrilled to be bringing a major new investment to the City of Milwaukee โ€” adding a great new residential option to the East Side neighborhood and saving and restoring the historic Goll House,โ€ Houden said. โ€œWe are grateful for the support of the Council, as well as the broad support weโ€™ve received from the community.โ€

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