Wisconsin Center District
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Marty Brooks
Marty Brooks leads the Wisconsin Center District, owner and operator of the Baird Center, UW-Milwaukee Panther Arena and Miller High Life Theatre.
Naming rights help push Wisconsin Center District operating revenues up
The Wisconsin Center District saw its total operating revenues increase 5.4% to $17 million in 2023, even as its...
Leaders celebrate official opening of $456 million Baird Center expansion
The Baird Center expansion is officially open, and project leaders have high hopes for what it will bring to...
See photos of the completed Baird Center expansion
Construction crews are putting the finishing touches on the Baird Center's $456 million expansion in downtown Milwaukee to get...
Will Baird Center expansion pay off for Milwaukee?
The expansion of downtown Milwaukee’s convention center has been a long time coming.
The facility, originally known as the Midwest...
Construction for $456 million Baird Center expansion reaches ‘substantial completion’
Construction work on the $456 million expansion of the Baird Center in downtown Milwaukee reached "substantial completion" last week,...
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First Stage wins Baird Center’s second Gala Giveaway contest
First Stage is the winner of Baird Center’s 2025 Gala Giveaway.
The nonprofit children’s theater – the second-largest theater company...
Baird Center completion, entertainment venue construction will highlight Milwaukee-area development activity in 2024
The Wisconsin Center District began construction on a $456 million expansion of downtown Milwaukee’s convention center two years ago,...
Nickie Rouleau
The Wisconsin Center District, owners and operators of the Baird Center, Miller High Life Theatre and UWM Panther Arena,...
Wisconsin Center District opens applications for second annual Baird Center Gala Giveaway
The Wisconsin Center District is launching its second annual Gala Giveaway contest, which invites area nonprofits to enter to win...
