At Marcus Theatres’ BistroPlex, it’s not unusual for moviegoers to arrive early to their show. In fact, it’s actually recommended that you find your designated DreamLounger reclining seat as early as 30 minutes before the movie starts. That’s because Milwaukee-based The Marcus Corp.’s new theater concept, which opened last June at Southridge Mall in Greendale, doubles as a full-service restaurant.
After purchasing a ticket from a digital kiosk in the lobby, patrons head directly to one of the eight auditoriums – no concession stop necessary. Once they are seated, a server takes their food and beverage orders. On busy nights, the BistroPlex staff – a team of 165 people – serves dinner and a movie to almost 860 guests during a two-hour set of shows.
Photos by Lila Aryan
