Pewaukee-based Platypus Advertising and Design recently added Steve Kabelowsky to its team as a content strategist. Kabelowsky will help guide interactive engagement and community outreach through social media on emerging technology.
"The impact of a well-told story hasnโt changed, however the ways in which the story is delivered, and the expected level of interaction
continues to change," said Kabelowsky. "Iโm still learning what new technology has in store, and Iโm excited to work with others to tell their story in a layered way in our social media-driven world. Itโs the same word-of-mouth, just in a different way."
"The impact of a well-told story hasnโt changed, however the ways in which the story is delivered, and the expected level of interaction
continues to change," said Kabelowsky. "Iโm still learning what new technology has in store, and Iโm excited to work with others to tell their story in a layered way in our social media-driven world. Itโs the same word-of-mouth, just in a different way."
Kabelowsky was formerly with WISN Channel 12. He primarily focused his work on WISN.com and launched and coordinated the TV stationโs digital department. He has experience in both creative and content roles, and has experience in newspaper, magazine, radio, television and internet. He is also an Emmy award winner.
"We are very excited to add Steveโs talents to team Platypus," said Dan Trzinski, president of Platypus. "Content is king in the world of emerging media. And with Steveโs help, we will continue to keep our clients at the forefront of all forms of marketing communications."