When some people think of start-ups, they think of technology companies and big venture capitalist funds. But in reality, many entrepreneurs have become successful by running a small business.
In his new book, “The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future,” author Chris Guillebeau shows readers that it does not take a genius idea, a 65-page business plan, an MBA or a lofty investment to start a business.
With passion and persistence, small business entrepreneurs can still experience the freedom that comes with being one’s own boss – and can make good money in the process.
Using case studies and best practices pulled from dozens of interviews with successful entrepreneurs, Guillebeau shares specific instructions with his readers: from choosing a line of business, to marketing a company online, or learning how to set up a Pay Pal account for quicker transactions.
The book is available for $18.40 on www.800ceoread.com.