“Our support for this initiative is to help shape Milwaukee as one of the healthiest and safest cities in the nation,” Raymond said. "Health is largely determined by social factors, including social determinants, genes, behavior, and health care. In partnership, we will address determinants of health to benefit communities.”
In late 2018, MCW and GMF announced they would partner on the initiative, aimed at addressing social determinants of health in a neighborhood where health disparities are acute. “We have to be intentional about our investments and make strategic investments in places where investment has been scarce and where disparities are unevenly distributed across our city,” said Ellen Gilligan, president and chief executive officer of the Greater Milwaukee Foundation. When the project is completed, GMF will relocate from its current headquarters in Schlitz Park to the King Drive location. MCW departments and programs that are likely to move from the Wauwatosa campus to the new location include: Institute for Health & Equity, Center for Advancing Population Science, Center for AIDS Intervention Research, Division of General Internal Medicine, and service learning opportunities for medical students, Raymond said. “We as an institution have recommitted to addressing overall health, not just health care,” Raymond said. Throughout the planning process, leaders have referred to the project as the “Flourishing Lives” initiative, but that has been a placeholder for a more permanent name that reflects the partnership of MCW and GMF, leaders said. The permanent branding hasn’t been unveiled yet. Both organizations’ leaders touted their historic ties to Halyard Park. The neighborhood is named after Ardie and Wilbur Halyard, who co-founded the first African-American owned bank in Milwaukee in 1924. A fund that supports African-American finance and banking students was created in their name at the GMF in 1974. The foundation has also invested more than $5 million in Halyard Park and the surrounding areas in the past five years, the organization said. The Wisconsin College of Physicians and Surgeons, a predecessor organization of MCW, was formerly located a few blocks away from the Gimbels-Schuster’s site, from 1898 to 1932. Raymond said at least 20 sites were considered for the new center, based on “heat maps” of health disparities in the city. Those areas included 53206 and 53205 on Milwaukee’s north side, 53233 near downtown, and portions of 53203, 53202 and 53212. Newell worked with the organizations on the community engagement and site selection process. Leaders stressed that the organizations will engage with the community over the next few months to ensure the initiative is done in partnership with residents. A community meeting is tentatively scheduled for May 18.