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Rodney Yeomans

Superior Die Set, Inc., Oak Creek, has promoted Rodney Yeomans to sales manager.

Yeomans joined Superior Die Set in 2014 as regional sales engineer, bringing over twenty years of industry experience. Prior to joining Superior Die Set, he worked in the tool and die industry in technical and management positions. Most recently, Yeomans was with a tool and die manufacturer in Michigan, where he was responsible for territory and regional sales throughout the Midwest and Western United States.

In his new role, Yeomans will oversee Superior Die Set’s direct sales team, manufacturer’s reps and key distributors, helping to develop new business as well as strengthening current client relationships. Additionally, he will assist with Superior’s marketing efforts.

He holds a degree in Business Administration. He has served on the board of WI Precision Metalforming Association.

In his spare time, Rodney and his wife Kelly enjoy competing in triathlons, spending time with their family and supporting the Humane Society.



Education: BA in Business Administration
Superior Die Set, Inc.
900 W Drexel Avenue

Oak Creek, WI 53154

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