Melinda Waite, Membership and Marketing Manager at Association Acumen, has received the Evolving Eagle award from Association Acumen. The annual award is presented to the individual who has grown the most professionally and consistently demonstrated excellence in her/his position by making the most improvements to a specific client and to Association Acumen.
“I am honored to be recognized for my contributions to our team. I am grateful to work in an environment that encourages data-driven decisions, innovative solutions and professional development,” Waite said. “I’m proud to bring refreshed approaches and tactics to our membership campaigns, marketing plans and event technology.”
“It’s our pleasure to present this award to Melinda, who has grown considerably in her client roles and is taking on more of a leadership role with Acumen, serving as the go-to resource for support for our membership management system and other technology matters. She is more and more willing to put herself out there by suggesting new approaches to situations. Melinda has an excellent attention to detail and her work is always of a very high quality,” Gail Bast, Association Acumen’s President, said.
Waite serves as the Membership and Marketing Manager for the Federation of Clinical Immunology Societies (FOCIS) and Women in Ophthalmology (WIO), two of Acumen’s clients. In her role with FOCIS and WIO, Melinda has created and successfully implemented targeted marketing and membership campaigns, with multi-faceted outreach, including web and social media-based promotions, print advertisements and email campaigns. Melinda is also responsible for meeting management and content development for print and electronic publications. Association Acumen is an award-winning accredited full-service association management company based in Menomonee Falls, Wisconsin, providing headquarters services for state, national and international professional associations.
Education: Melinda holds a Graduate Certificate in Nonprofit Management and Leadership from the University of Wisconsin-Milwaukee, and a Bachelor of Science in Business Administration from Winona State University in Minnesota.
Association Acumen, LLC
N83W13410 Leon Rd
Menomonee Falls, Wisconsin 53051-3306