Wisconsin 275
Wisconsin 275
BizTimes Media

Jason Liu

Emerging Industries | Technology
CEO
Zywave  |  Wauwatosa

Under Jason Liu’s leadership, Wauwatosa-based insurtech company Zywave has made seven acquisitions and doubled its size since 2020. More than 15,000 carriers, agencies and brokerages – including all of the top 100 U.S. insurance brokerages–use Zywave’s platform, according to the company. The fast-growing firm has about 1,200 employees globally, including 325 in the Milwaukee area. Previously, Liu was chief executive officer of SAVO, UC4 Software and Univa UD.

Favorite destinations: “South Africa and New Zealand were great places to visit, but the best of the best was Running of the Bulls in Pamplona, Spain.”

Book recommendation: “‘Lifespan: Why We Age- And Why We Don’t Have To’ by David A. Sinclair, PhD.  He is a professor of genetics at Harvard Medical School and a foremost expert on how to extend the span and quality of your life.”

Career advice: “I believe the secret to success in life and in business is grit, which is resilience and tenacity coupled with a growth mindset. Never be complacent. It’s important to be open to new ideas, try to get better and find creative ways to overcome barriers through constant learning.”

Favorite restaurant: “My favorite Wisconsin restaurant is Harbor House. It is a true classic with the best view in Milwaukee. I alternate between ordering the steak and fish dishes.”