Holly Haseley of Laughlin Constable has successfully completed the Examination for Accreditation in Public Relations, allowing her to use the APR professional designation. Laughlin Constable has four APR-designated employees on its team, which is a leading position among all Wisconsin and Midwest agencies. The announcement was made by the Universal Accreditation Board, a group of nine professional communication organizations that directs this certification program.
The accreditation program aims to improve the practice of public relations by assessing competence in 60 areas of knowledge, skills and abilities associated with the profession. Candidates who successfully complete the rigorous process, including presenting his/her portfolio to a review panel and an extensive examination, are granted the APR.
“Our agency is delighted that another employee has taken the initiative in this complex, evolving industry to gain the APR status,” says Mat Lignel, CEO, president, Laughlin Constable. “The accreditation demonstrates Laughlin’s commitment to providing clients with a high level of skill and expertise in this discipline.”
Haseley is a senior supervisor at Laughlin Constable and joined the agency in 2015. She previously served as the executive director of communications at Extendicare managing its crisis communications and marketing.
The APR is a unified, recognized distinction of honor in the profession of public relations by nine national marketing and professional organizations including the Public Relations Society of America, National School Public Relations Association, Southern Public Relations Federation, Florida Public Relations Association, Maine Public Relations Council and others.
Professionals earning the APR must maintain their credential through continuing professional development, leadership and local community service.
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