Wisconsin 275
Wisconsin 275
BizTimes Media

Dustin Hinton 

President and CEO, Wisconsin and Michigan

UnitedHealthcare | Milwaukee 

Dustin Hinton has led UnitedHealthcare’s operations in Wisconsin since 2014. The insurance company leads the state in market share, with 1.6 million members, 8,600 employees, and a network of roughly 200 hospitals and more than 38,000 physicians across the state.   

Education: Bachelor’s, University of Illinois  

Hobby/Passion: “Musky fishing. I love the quest of catching a 50-incher and the thrill of a potential strike at the side of the boat.”  

Favorite destinations: “My happy place is our cottage in Rhinelander (not fancy). Barcelona, Kauai, and Ti Kaye in St. Lucia were pretty special trips.” 

What would make Wisconsin better: “Lower health care costs. I agonize (over) what increasing costs do to employers throughout our state. We have the fourth-highest health care costs in the country.”  

Toughest business challenge you’ve ever faced: “I was moved out of a role – not by choice – 12 years ago. My boss at the time told me that it would be hard for me to understand at the time, but it was the best thing for me and my career. She believed I was in the wrong role, and she would help advance my career in a different job/lane I was better suited to be in. It’s still hard for me to accept but looking back now she might have been right.” 

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