Focus on the Future Awards

The MMAC/COSBE Focus on the Future program captures the original spirit of the Future 50 awards by continuing to honor 50 growing Milwaukee Region companies that highlight our region’s most inspiring business stories. Beginning in 2021, applications will be accepted in five separate categories, with a winner and nine honorable mentions in each category for a total of 50 honorees. The winning companies are honored at two well-attended events: the Focus on The Future Awards cocktail reception and the Focus on the Future awards luncheon.

Focus on the Future Awards

The Metropolitan Milwaukee Association of Commerce’s annual Focus on the Future Awards program recognizes the very best of small businesses, startups, nonprofits and diverse businesses across southeastern Wisconsin. In the spirit of the MMAC’s former Future 50 awards program, the organization honors the contributions of these businesses and organizations to strengthen the Milwaukee region’s economy.

The winning companies were announced during a luncheon on Sept. 24 at the Italian Community Center in Milwaukee.

This year’s Focus on the Future Awards were broken down into these categories:

Talent

Recognizes companies or organizations improving retention rates, cultivating a cohesive company culture, upskilling employees or with other unique workforce accomplishments.

Winner:

Beyond Vision

Finalists:

  • Lutheran Social Services of Wisconsin and Upper Michigan
  • MKE Tech Hub

Honorable Mentions:

  • American Companies (American Construction Services Inc. & American Architectural Group Inc.)
  • Eaton Corp.
  • Excel Legacy Group LLC
  • Frontdesk, Inc.
  • Granular
  • R&R Insurance Services, Inc.
  • Spectrum Investment Advisors
  • SRH

Growth

Recognizes the success of companies or organizations finding new opportunities, entering new markets or developing new products.

Winner:

Wisconsin Center District

Finalists:

  • Gross Automation LLC
  • PartsBadger LLC

Honorable Mentions:

  • Artery Ink
  • Brunch
  • DataComm Plus
  • Educational Credential Evaluators, Inc.
  • Great Lakes Roofing Corp.
  • Hunger Task Force
  • MicroSynergies
  • Pattyn North America, Inc.
  • Smart Spaces
  • TopLine Results Corp.
  • zizzl

Livability

Recognizes companies or organizations helping to make metro Milwaukee a better place to live, work, play and learn through products and services.

Winner:

St. Ann Center for Intergenerational Care

Finalists:

  • Dohmen Company Foundation
  • Milwaukee Continuum of Care

Honorable Mentions:

  • Ellenbecker Investment Group
  • Eppstein Uhen Architects
  • ERTH Dispensary | ERTH CBD
  • KristinAdvising – Defining Leaders
  • Snip Internet LLC
  • The Hounds & Tap
  • Walden Production Resources, Inc.

Equity

Recognizes companies or organizations addressing racial disparities, one of the Milwaukee region’s biggest challenges, through the attraction of a diverse workforce and cultivation of an inclusive workplace culture.

Winner: 

Good Karma Brands / 101.7 The Truth

Finalists:

  • Alverno College
  • Podcast Town

Honorable Mentions:

  • Apple Spice Box Lunch and Catering Company
  • Milwaukee Center for Independence
  • College Possible
  • Rivera & Associates, Inc.
  • VISIT Milwaukee

Innovation

Recognizes companies or organizations for bringing big ideas to market.

Winner:

Captivate Exhibits

Finalists:

  • Arch Electric Inc.
  • Novir

Honorable Mentions:

  • Caravela
  • Like|Minded
  • WorkShift, Inc

For each category, three finalists were named and a winner was selected from one of those three. Others received “honorable mention” recognition for each category.

Following are profiles of the winners and finalists for each category.

Event Details

Friday, September 24, 2021

Italian Community Center

Media Sponsor

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Interested in sponsoring an event? To reap the benefits of the ultimate in-person marketing opportunity contact Linda Crawford, Director of Sales, to discuss opportunities. Event sponsorships are limited.

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