Messaging and Media Relations Strategy: Wins and Losses for the 2024 National and Wisconsin Election

Join us for a panel discussion led by SE Wisconsin PRSA chapter member Evan Zeppos, APR, about messaging and media relations strategy wins and losses for the November election—both nationally and in Wisconsin.

The panel includes:

For the Media: JR Ross is the editor of WisPolitics, the leading political news site in the state.

For the Republicans: Will Martin is a former candidate for the GOP nomination for lieutenant governor, consults on grassroots organizing, is the Executive Vice President of Columbia Savings and Loan Association and is a member of the Wisconsin Republican Party’s Executive Committee.

For the Democrats: Melissa Baldauff is a senior communications strategist with GPS, a strategic communications and advocacy firm. She also served as County Executive Chris Abele’s communications director and as a communications advisor to Governor Tony Evers.

Panel Moderator: Evan Zeppos is an independent public affairs adviser and a recognized expert in crisis communications and issues management with significant experience in media relations, government affairs, and media training.

Enjoy heavy appetizers and a cash bar. Event limited to 40 guests.