Wisconsin 275
Wisconsin 275
BizTimes Media

Wendy Perkins

President and CEO
WPS Health Solutions  |  Monona

Wendy Perkins became president and chief executive officer of Monona-based WPS Health Solutions in 2023. With more than 2,500 employees, WPS is a benefits administrator for a variety of government programs and not-for-profit health insurer serving employee groups in Wisconsin, senior citizens around the country and military members around the world. Perkins joined the company in 2016 and previously held various roles, including chief management officer. Prior to joining WPS, she held leadership positions at Anthem and at Blue Cross Blue Shield of Wisconsin.

Education: Bachelor’s, University of Wisconsin-Whitewater

Highlights from the past 12 months: “I’m incredibly proud of the work the team has done in standing up our Data Logistics business. Data Logistics is a new venture we launched to help other companies better manage their data and documents. We’ve done that by creating tailored, end-to-end solutions that adapt to our customers’ needs.”

Cocktail of choice: “Tito’s and water with a lemon and lime.”

First and most recent concert: “INXS at Summerfest was my first. My most recent was the BoDeans at an outdoor venue in the Northwoods.”

Your sport if you could be an olympian: “Swimming. I’m amazed at the power and speed of these athletes.”

Advice for first-time leaders: “Listen. You learn so much more from listening than talking. It allows you to hear other viewpoints and connect with those you’re working with.”