Harley-Davidson’s Homecoming celebration marking 122 years of the brand culminated on Saturday evening with a performance on Milwaukee’s lakefront from country music star Chris Stapleton.
The familiar roar of Harley motorcycles could be heard down Lincoln Memorial Drive and across the city as attendees showed up to Veterans Park in the thousands on Saturday. Harley riders, Milwaukee residents and guests from afar were excited to celebrate after Friday’s inclement weather caused a mass evacuation and the cancellation of all acts scheduled to perform that evening.
Veterans Park became the festival’s main stage on Saturday evening as it hosted a selection of vendors including BEATBOX, ZYN and Monster booths, merchandise tents, and a custom cowboy hat vendor. A food truck collection inside the festival’s VIP section included vendors like Immy’s African Cuisine, Big E’s Epic Eats, Pedro’s South American Food and Lumpia City.
Inside the VIP section also were a number of watchpoints for performances at the Harley Davidson Stage, which would host the event’s biggest performers including Sierra Ferrell, Turnpike Troubadours and Chris Stapleton.
Special guests Jason Momoa, who has a partnership with Harley, and Mike Wolfe of the TV show American Pickers could be seen in the pit as Stapleton took the stage on Saturday.
Stapleton played a handful of classics like “White Horse,” “You Should Probably Leave,” and “Tennessee Whiskey,” and returned to stage after his set to play a song from Hank Williams Jr., who was supposed to have played on Friday before festivities were cancelled.
Festival activities at Veterans Park wrapped up on Saturday and the festival closed Sunday evening.
- Harley-Davidson’s Homecoming festival has become an annual event in the city of Milwaukee.
- Harley enthusiasts and fans gather at Veterans Park at the Harley Davidson Stage
- Chris Stapleton headlined Harley-Davidson’s Homecoming festival on Saturday at Veterans Park.
- Fans at Chris Stapleton’s Saturday performance.
- VIP guests had access to a viewing structure to the left of the Harley-Davidson Stage at Veterans Park
- Crowds roll in for Saturday’s headliner Chris Stapleton.
- Chris Stapleton performed on Saturday beside his wife Morgane Stapleton.
- A Harley motorcycle on display at Harley-Davidson’s Homecoming festival.
- Thousands of fans gathered to watch country and rock performances at the Harley-Davidson Stage at Veterans Park.
- ZYN’s booth at Harley-Davidson’s Homecoming festival
- Turnpike Troubadour performs at Veterans Park for Harley-Davidson’s 2025 Homecoming celebration
- BEATBOX’s booth at Harley-Davidson Homecoming.
- Pedro’s South American Food was one of several food truck options for VIP guests at Harley-Davidson’s Homecoming festival.
- Jamie “Canhead” Keeton at Harley-Davidson’s Homecoming festival.
- A booth inside the VIP section was selling customizable cowboy hats and boots.
- A hat is customized at a booth inside the VIP section.
- Immy’s African Cuisine served dishes from a truck in the VIP section at Harley-Davidson’s Homecoming festival
- Food trucks inside Harley Homecoming’s VIP section.
- Nashville Hot Mac n’ Cheese lumpia from Lumpia City at Harley-Davidson’s Homecoming festival
- Fans cheer for Turnpike Troubadour at Harley’s 2025 Homecoming festival.
- Several merchandise tents featured a selection of Harley-Davidson branded tees, jackets and vests.