Home Industries Strattec prepares to enter retail market with new Bolt locks

Strattec prepares to enter retail market with new Bolt locks

Company hopes to have locks in retail stores by the end of the year.

This week, Milwaukee-based Strattec Security Corp. will unveil its first line of consumer products – its BOLT (Breakthrough One-key Locking Technology) series of padlocks.

The locks are being unveiled at the 2009 Specialty Equipment Marketing Association trade show, held in Las Vegas on Tuesday through Friday.

Strattec’s BOLT locks use a vehicle key – by using a proprietary system, each lock “learns” a key the first time it is used. Once a key is “learned” by the lock, only that key can open it.

“We did some research and it showed that nearly half of adult car owners use a padlock for something in their life,” said Mike Long, director of new market development for Strattec. “That really motivated us to come up with a lock that would make the lives of our consumers more convenient.”

The company currently produces five models of the BOLT locks – a padlock, a cable lock, a trailer hitch lock, a spare tire lock and a motorcycle tire lock. All of the locks are built at the company’s Milwaukee facility, and Strattec hopes to begin selling them in retail stores by the end of the year.

To see a video demonstration of the lock, click below.

Read more about Strattec’s BOLT locks in the Innovations column in the latest issue of BizTimes Milwaukee.

 

Company hopes to have locks in retail stores by the end of the year.

This week, Milwaukee-based Strattec Security Corp. will unveil its first line of consumer products - its BOLT (Breakthrough One-key Locking Technology) series of padlocks.

The locks are being unveiled at the 2009 Specialty Equipment Marketing Association trade show, held in Las Vegas on Tuesday through Friday.

Strattec's BOLT locks use a vehicle key – by using a proprietary system, each lock "learns" a key the first time it is used. Once a key is "learned" by the lock, only that key can open it.

"We did some research and it showed that nearly half of adult car owners use a padlock for something in their life," said Mike Long, director of new market development for Strattec. "That really motivated us to come up with a lock that would make the lives of our consumers more convenient."

The company currently produces five models of the BOLT locks - a padlock, a cable lock, a trailer hitch lock, a spare tire lock and a motorcycle tire lock. All of the locks are built at the company's Milwaukee facility, and Strattec hopes to begin selling them in retail stores by the end of the year.

To see a video demonstration of the lock, click below.



Read more about Strattec's BOLT locks in the Innovations column in the latest issue of BizTimes Milwaukee.

 

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