Harley-Davidson helped raise more than $160,000 on behalf of the United Service Organizations (USO) throughout November and December. The money will be used to send care packages to troops overseas in 2012. Donations were collected by Harley-Davidson dealerships and Harley Owners Group (H.O.G.) chapters around the country in honor of Military Appreciation Month and the holiday giving season between Nov. 1 and Dec. 31, 2011.
“We’re incredibly grateful to our loyal customers and dealer partners who helped us make this partnership a big success,” said Mike McCann, director of Core Customer and Military Marketing for Harley-Davidson. “We’re always looking for new ways to support our military men and women, and we’re proud to have been able to work with the USO on this effort.”
Harley-Davidson issued a challenge to local H.O.G. chapters to each collect $500 or more, and more than 200 chapters, along with dealerships from coast to coast, rose to the challenge to help raise the money to support the USO and U.S. troops stationed overseas.
In addition to the snacks, toiletries and phone cards included in every standard care package, every package sent from the USO this year will also include two complimentary tickets to the Harley-Davidson Museum in Milwaukee, approximately 250,000 tickets in total.
“These care packages are very important to our troops,” said USO Sr. VP and Chief Development Officer Kelli Seely. “They provide them with a touch of home and a way to connect with their loved ones. We’re thankful that Harley-Davidson was able to step up and support an effort that means so much to the USO and our troops.”
