Froedtert and the Medical College of WI
All Froedtert & The Medical College of Wisconsin primary care clinics have received Level 3 designation as patient-centered medical homes by the National Committee for Quality Assurance.
The three-year designation recognizes programs that use evidence-based, patient-centered processes to address a patient’s entire range of health care needs, emphasizing care coordination, disease prevention and early detection. Using a team approach led by the patient’s primary care physician, the medical home model of care fosters the development of long-term relationships between a care team, patients and their families.
The eight primary care clinics that received the NCQA medical home designation are:
Community Memorial Medical Commons, General Internal Medicine Clinic, Greenfield Highlands Health Center, Lincoln Avenue Clinic, Plank Road Clinic, Sargeant Health Center, Springdale Health Center, Sunnyslope Health Center, and Westbrook Health Center. To qualify as a Level 3 NCQA medical home, a program must meet several key requirements, including written standards for patient access and enhanced communications, appropriate use of charting tools to track patients and organize clinical information, responsive care management techniques with an emphasis on preventive care and more.
Nelson Schmidt
The Wisconsin Economic Development Corp. has selected Milwaukee-based Nelson Schmidt Inc. to develop and lead its marketing program to brand the state of Wisconsin for business formation, growth and relocation. Nelson Schmidt maintains offices in both Milwaukee and Madison. Gov. Scott Walker and the state Legislature created WEDC in 2011 to focus on economic development and job creation. Nelson Schmidt has been engaged to help brand the state as an ideal place to do business and highlight Wisconsin’s significant advantages and resources.
Seroka
Scott Seroka, principal of Waukesha-based Seroka, a full-service brand development and strategic communications firm that serves a nationwide client base, has attained designation as a Certified Brand Strategist from the Brand Establishment, the nation’s recognized brand authority and knowledge source.
As a member of the Brand Establishment network, Seroka joins a select group of 29 agencies nationwide that can deliver the organization’s proprietary brand development process. In addition, Seroka is the only agency in southeastern Wisconsin that can exclusively offer this service to its clients.
The Brand Establishment has trained a national network of marketing firms, public relations agencies and marketing consultants on how to successfully deliver valuable brand distinction to companies in virtually every business sector. To attain certification in their respective markets, Certified Brand Strategist (CBS) candidates must demonstrate and pass a rigorous program of learning, oral and written examinations, textbook discussions and regularly-scheduled meetings.
Boelter + Lincoln
Boelter + Lincoln’s work for Lakefront Brewery won two Gold Awards in the American Advertising Federation’s regional ADDY Awards competition in Minneapolis and will now move on to the national ADDY competition held in June. Boelter + Lincoln won in the consumer promotion and consumer print ad categories for a label design and print ad on behalf of Lakefront’s My Turn series of seasonal brews. The agency also earned recognition for clients Pentair and the Wisconsin Education Association Council (WEAC), winning Silver Awards in the categories of interactive media and TV campaign, respectively. The ADDY Awards are the largest creative competition in the country with over 40,000 local entries competing in 200 markets coast to coast with local, regional and national levels. Gold Award winners in each competition automatically move on to the next level.
Swick Technologies
Milwaukee-based Swick Technologies has reached agreement with Savvy Panda to provide IT support services to their customer base. Swick Technologies’ primary focus is creating stability in small to medium business computer systems. Savvy Panda, located in Wauwatosa since 2001, is a Joomla web design and inbound marketing firm. The firm offers custom Joomla web development and design, SEO and inbound marketing, social media marketing, testing and analysis, training and education, hosting, support and more.
