Powers Realty Group Inc. often stages homes with painstaking detail before it begins showing them to prospective buyers.
This is done to optimize their appeal, and it’s a worthwhile endeavor, according to the agency.
“Staged homes on average sell about 22% faster than a non-staged house,” said Suzanne Powers, broker-owner of Powers Realty. “And they get quite a bit more money.”
She said this in late October, as workers were setting up a 4,200-square-foot, four-bedroom home in Mequon that Powers Realty was listing for nearly $900,000.
The work includes painting, removing old items and bringing in furniture for staging. Powers Realty also partners with Habitat for Humanity, which will retrieve furniture that’s left over from the previous owners to resell.
- Harrison Turner and Eli Vanden Wymelenberg get ready to paint the living room walls in a Mequon home.
- Kathie Tice, in-house design stylist for Power Realty, sets up a display on the kitchen countertop.
- One of the bedrooms is fully staged. A lot of Powers Realty’s staging furniture comes from Fringe in Whitefish Bay.
- Tice directs movers where to place a couch in the home’s living room.